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SaaS platform LeadSquared turns unicorn with $153 mn fundraise

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  • LeadSquared has raised $153 million from WestBridge Capital in a Series C round.
  • It is the sixth Indian unicorn this year and the sixteenth startup to do so overall.
  • The company now plans to expand to the Middle East, Africa, and Europe.

Bengaluru-based sales automation startup LeadSquared is the latest software-as-a-service (SaaS) company to enter the unicorn club. The company raised $153 million from WestBridge Capital in a Series C round.

A unicorn, in startup parlance, is a company valued at over a billion dollars.

“With this financing, we will double down on growth investments in India and North America, start building in APAC [Asia-Pacific] and EMEA [Europe, the Middle East, and Africa], and add new offerings to our product portfolio, and fund acquisitions. To support our growth, we plan to double our headcount in the next 18 months,” Nilesh Patel, CEO, and Founder of LeadSquared said.

LeadSquared is the sixth Indian startup to enter this elite club this year and the sixteenth startup to do so overall. The list also includes MuSigma, Druva, Icertis, Postman, Zenoti, and now publicly-listed company Freshworks.

Sridhar Vembu-led Zoho Corp is not a part of India’s unicorn list as the company is still bootstrapped and has not disclosed its valuation publicly. Zoho is one of the oldest SaaS companies in India and is estimated to have a higher valuation than $1 billion.

LeadSquared is a sales automation platform, which helps more than 2000 organizations globally to drive sales efficiency. The company — founded by Nilesh Patel, Prashant Singh, and Sudhakar Gorti in 2011 — claims to have clients from different industries like edtech, financial services, healthcare, marketplaces, and more.

The company has raised $188 million to date, with $32 million raised in 2020 and $3 million in 2019.

Sumir Chadha, co-founder and Managing Director at WestBridge Capital said, “LeadSquared has shown a remarkable ability to scale and grow efficiently. Its core SaaS metrics are unique and best-in-class in the industry. Its focus on building an easy-to-use platform that transforms sales processes through automation delivering unparalleled efficiency has significant potential for growth in the global market.”

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Prateek writes about everything in SaaS. When not chasing trends and scoops he likes to travel, and binge on Netflix. Got a scoop? Send it to [email protected]
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